In a release to the media Ishawna said she is pleased about the response the video is getting. “I’m so happy about the way things are going with my video, we really did our best to make it right and I must say that result is very good, the fans love it a lot, I’ve also been getting a lot of positive feedback about the video from people in the business as well,” said Ishawna. According to Ishawna’s manager Joe Bogdonovich CEO of Downsound Records, he expects the Murderer video to enhance her career.
“The video tells a good story, it’s about lovers who are always fighting but in the end they are making love, so we have a happy ending. I think this video is going to take Ishawna’s career to another level, because it’s not just a regular music video, the acting in the video is superb.
Ishawna is a really talented young lady, she’s not just a good singer she also possesses good acting skills and this video is going to show that to the people and they are going to love it.” He also added.
“We at Downsound like to do things right, so we really spent a lot of time working on this video, choosing the right locations, making sure the acting was perfect, we made sure every scene was filmed properly and the results are great.” Ishawna is currently busy in the studios working on a number of soon to be released projects.