"We are elated to have a performer of the magnitude of Common on the Reggae Sumfest stage. He is a versatile artiste, and undoubtedly he will add something very special that our audience will be able to appreciate. He has a unique and vibrant style that will excite patrons," explained executive director of Summerfest Productions, Johnny Gourzong.
The artiste comes as the first announced international act billed to take the stage at its Catherine Hall home on International Night 1 (July 17).
Common recently received an Academy Award win for the song Glory, a collaboration with singer John Legend which was featured in the film Selma, directed by Ava DuVernay and starring David Oyelowo and Oprah Winfrey. He was also awarded an honorary doctorate degree from Winston-Salem State University in North Carolina in May 2015 before delivering a compelling commencement speech at the graduation ceremony.
The superstar mega house will join a string of international artistes who have graced the Sumfest stage over the years to include Wiz Khalifa, Jason Derulo, Rihanna, Usher, Lionel Richie, Destiny's Child, Chris Brown, Kanye West, and many more.
"Patrons have come to expect only the best at Reggae Sumfest. Common is the first of our announcements on this year's line-up. I would say we are off to a great start," Gourzong declared.
The event will be held from Sunday, July 12 to Saturday, July 18 in association with sponsors Digicel, Iberostar, Secrets, The Gleaner, Pepsi, Jamaica Tourist Board, Red Stripe, and Red Bull.